Learn more from our Channel Insights blog to boost your B2B sales, marketing effectiveness, business strategy and channel development. 

symantec strengthens channel pipeline

Symantec Taking Steps to Strengthen Channel Pipeline.

Symantec announced plans to strengthen its enterprise business with marketing lead generation support for their channel partners. via MicroScope ...

Phil Sorgen of Microsoft leads United States channel partners

Microsoft Channel Chief Phil Sorgen Leaves Global Role and More About VMware and Cisco.

A Week of Partner Channel Changes: Phil Sorgen transitioned from Microsoft's global channel chief to become the head of the U.S. channel. As soon as Dell completes its acquisition of EMC, VMware's CEO Pat Gelsinger will be out. Cisco channel partners made their feelings known about Cisco's focus (or lack there of) on software-defined storage. via CRN ...

Cisco booth at EMC World

End of An Era: 15 Scenes From EMC World 2016.

EMC World 2016 was unlike prior years. Sure it included a focus on EMC channel programs and solutions but this year everyone was talking about its pending acquisition by Dell. Here are the EMC World 2016 highlights. via CRN ...

Intel Security McAfee changes channel partner strategy

Intel Security Repositioning Channel Strategy And Incentives Around Solutions, Services.

The new Intel Security (formerly McAfee) strategy centers around providing security solutions for business' full threat-defense life cycle. The recent Intel Security Americas Partner Summit 2016 focused on threat intelligence, analytics, third-party integration and centralized management systems as well as their plans to eliminate many product lines that don't fit their new objectives. Intel is bringing channel partners on board with new incentives and programs.  via CRN ...

MSP Market Splitting into Two

Managed Services Market Splitting into Two.

Managed Service Providers (MSPs) who have been extremely successful over the last few years are now looking around to see the IT services landscape splitting into two groups and uncertain as to where they will end up. Group 1 contains those MSPs who are focused on low cost, commoditized services which have consistently shrinking margins. Group 2 is focused on finding professional services projects which can last months or even years and can pay multiple millions of dollars. Which group are you in? via MicroScope ...